Hillel Hurwitz
Founder and CEO, Brand Strategy Expert,
Creative Visionary, Marketing Machine
Meet the bald
head, of Bald.
Hillel Hurwitz is an award-winning brand strategist with over 15 years of brand marketing experience across verticals. He was educated in the physics of brand building at the School of Visual Arts in New York City where he graduated at the top of his class with a Masters in Branding and as the recipient of the Paula Rhodes Award for Exceptional Achievement in Branding. Hillel later graduated from Harvard University’s brand strategy program.
Hillel combines his global in-house and agency experience to deliver visionary brand magic each and every time. Across three continents and 10 cities, Hillel has worked with leading brands including HP, Paramount Pictures, Microsoft, Nutrafol as well as many non-profit organizations such as Momentum, The Jewish Agency, Birthright, and others.
Hillel also happens to be… bald…(’s) CEO and Founder, a pop culture addict, bulk book buyer, happy husband, doting dad to three boys and a girl.
Meet the bald head, of Bald.
Hillel Hurwitz
Founder and CEO, Brand Strategy Expert, Creative Visionary, Marketing Machine
Hillel Hurwitz is an award-winning brand strategist with over 15 years of brand marketing experience across verticals. He was educated in the physics of brand building at the School of Visual Arts in New York City where he graduated at the top of his class with a Master’s in Brand Strategy and as the recipient of the Paula Rhodes Award for Exceptional Achievement in Branding. Hillel later graduated with distinction from Harvard University’s brand strategy program.
Hillel combines his global in-house and agency experience to deliver visionary brand magic each and every time. Across three continents and 10 cities, Hillel has worked with leading brands including HP, Paramount Pictures, Microsoft, Nutrafol as well as many non-profit organizations such as Momentum, The Jewish Agency, Birthright and others.
Hillel also happens to be… bald…(’s) CEO and Founder, a pop culture addict, bulk book buyer, happy husband, doting dad to three boys, and doggy-dad to a Chihuahua rescue.
Tayla ran a successful advertising agency in Vietnam, building brands that are iconic today. She knows what it takes to lead our clients to success. Her expertise in marketing strategy, brand identity, and biz development has combed the way for organizations worldwide.
Career highlights
HULT Prize London Campus 2021 Winner.
Not one, but two Master’s Degrees.
Tayla-Lee Chick
Doni is a creative soul at heart, constantly drawing inspiration from the world around him. A seasoned veteran in transforming ideas into action, he has a knack for capturing the essence of a brand and connecting it with people on an emotional level. His work isn’t just seen; it’s felt, proving that the most compelling ideas are those that weave the human experience into their very fabric.
Career highlights
Worked at legendary shops in NYC including R/GA, McCann, Havas, VaynerMedia, WeWork.
Launched multiple campaigns for Google.
Built and sold an AI startup.
Doni Goodman
Looking at Trady will tell you everything you need to know. He is meticulous in his appearance, in his style and his environment. This aesthetic sensibility comes through in everything Trady touches. He can adapt to whatever the brief calls for. His work on both big and small brands including Kellogg’s, Huggies, and Kraft Heinz is a true testament to that.
Career highlights
A Red Dot Award for his eyewear company.
A Master’s Degree from SVA.
Trady Kim
Miguel’s passion for branding, & visual storytelling is infectious, which is why he is the perfect mentor for our design team with his extraordinary teamwork and management skills. His creative expertise and love for design allows him to add a unique Bald spin to the work we do for our clients, all whilst helping communicate the exact desired message in stunningly visual manner.
Career highlights
Creating branding work and campaign designs in brands worldwide, such as AT&T, HBO, Cartoon Network, Telefonica, Outbrain, Radisson Hotel Group and others.
Miguel Riebman
Dani is a creative with over a decade of global experience with a holistic focus on digital, social, branded content and voice; endlessly curious about subcultures, fandoms and the potential niche opportunities these spaces nurture for brands. She loves innovation for good, data driven creativity & simple ideas that don’t take themselves too seriously.
Career highlights
Has collaborated with Coca-Cola, McDonald’s, Cadbury, Budweiser, BBC, Toyota, and Visa.
Winner of multiple Loeries and Bookmarks.
Awards and acclaimed at Cannes Lions, Dani is also an Honors Graduate, entrepreneur and qualified helicopter pilot.
Dani Meneghin
From promotional book videos with Mark Manson (author of “The Subtle Art of Not Giving a F*ck) to campaigns with Vogue, Netflix, Shell, Johnnie Walker and Zalando, Adrian’s video editing skills have the ability to capture the essence of a story with unmatched sensitivity and beauty.
Career highlights
Best Documentary New York Neorealism Film Festive, Silver Dolphin at Cannes Corporate Media & TV Awards. 2nd Prize in the XII International Photo Contest, Honors by the Jury for High Level of Artwork at Art inPost. Oh, and he won Second Prize in the Poland Drone Film Festival… blindfolded!
Adrian Hylka
Winona is a lover of tough problems, unexpected perspectives, Spanish literature, and taco trucks. She is our calm and collected Account Manager and ensures each project exceeds expectations.
Career highlights
From art museums to historic theaters, Winona has made a career revitalizing and telling stories of offbeat cultural gems across LA. Fun fact – she has helped to make marionettes for Harry Styles, Kendrick Lamar, and many more!
Winona Bechtle
Jacqui has an interest into what makes people tick, which comes through in her work and interactions. She has worked on some of South Africa’s leading household brands like FNB, MTN, and Hyundai, and the country’s leading streaming service, Showmax. She is both an excellent Art Director and overall awesome human being.
Career highlights
During her time at Showmax, she’s worked on the most-loved shows like Tali’s Baby Diary, Temptation Island, Dam, and Steinheist.
Jacqui-Leigh Meyerson
Manuel is originally from California, but has lived in Peru for the past couple of years. In-between surfing and finding the best coffee in Lima, he refined his skills as a Performance & Growth Marketer. He’s worked for various travel agencies, software companies and even in radio.
Tinkering and figuring things out is second nature for Manuel. Whether its fine tuning campaigns for revenue or rebuilding vintage motorcycles, he’s always up for a challenge.
Career highlights
Masters in Journalism from Harvard Extension + Certificate in Marketing Management & Digital Strategy.
Featured in Harvard DRCLAS ReVista Magazine for his museum review and student view.
Manuel Sanchez-Palacios
Making brand strategy look easy, Erin helps provide direction and exceptional insights for our clients and creative team.
Career highlights
Graduated with her Master’s Degree in Branding at SVA.
100 Day project from SVA featured in PRINT Magazine.
Erin Cunningham
Having a marketing background with a love for agile project management and relationship building, Herman is a little all over the place! He loves problem-solving, the ocean, beer, and roadtrips, so remote working suits him well!
Career highlights
Vega Brand Activation & Brand Challenge, Wiesbaden Hochshule International Media Management Programme 2021, Helpmekaar Prestige Award, and of course, his time at Bald!
Herman Stapelberg
After a successful start in Art Direction, where he won first place at the NYF advertising awards and made a Superbowl ad, Dave decided that he has an aptitude for people and business. With an extensive understanding of client relationships, he bridges the gap between the Account folks and the Design studio here at Bald.
Career highlights
Ist Place NYF Advertising Award
3 Student ADDY Awards
Multiple national TV campaigns, billboards, and an ad spot in the 2019 Super Bowl, releasing the 2019 Toyota Supra!
Dave Resnick
With the right blend of design, UX/UI, and strategy expertise, Caroline brings a thorough understanding of what makes people tick, and she can drive it all the way from research to execution and beyond!
Career highlights
A Master’s Degree in Branding from SVA.
Developed new packaging design systems for an Italian chocolate company.
Caroline Peni
From redesigning the Shopify store for a high fashion brand, Minika Ko, to creating a 70s-themed promotional poster for Cage the Elephant, Cassie’s vibrant and energetic soul ensures all our designs are nothing short of magic!
Career Highlights
2 x Salute Design Award winner.
Cassie Baker
Raised in Cape Town, Olivia is a young, ambitious thinker who is equally curious about the worlds of both business and design.
She’s passionate about the importance of creativity in our world and has an intuitive love for imaginative curation.
Olivia Proudfoot
With over a decade of client management, project and traffic management and brand strategy, Kaylee has worked with and led many teams within the consumer branding sector. Having worked remotely since 2017, has enabled her love of travel and she has worked from and in close to 20 different countries, often traveling and working from where the clients are based to fully immerse herself in their brand and consumer segment.
When not travelling, Kaylee enjoys living in the English countryside and spending as much time outdoors as possible.
Career Highlights
Working on some dream clients like Pernod Ricard & Absolut Vodka; being sent nearly 10kg of Italian chocolate from a client and winning a DBA award for a Turkish beer brand.
Kaylee Dobie
With a passion for editorial design and illustration, a lot of Zilia’s work is inspired by her Mexican background.
Zilia is always up for a challenge, with her latest being training in UX methodologies.
Career Highlights
Thesis for Mexican NGO, Xipaki, an NGO with a focus of providing psychological assistance to indigenous migrants in Monterrey.
Zilia Zentella Dominguez
Lexi is a proud University of Florida graduate currently residing in sunny South Florida. When she’s not hustling with her own small business, you can catch her cheering on the Miami Heat or Florida Gators.
With a background in public relations and agency life, she knows how to work her magic when it comes to effective communication. A true go-getter if you’ve ever seen one!
Career Highlights
Started her own small business which took TikTok by storm, skyrocketing her to overnight sensation status!
Lexi Sobel
An expert in research methodologies and strategy formulation, Yohan is connected to culture, music and people.
He helps mold the foundation of our creative executions to ensure they speak to the heart.
Career Highlights
From COLLINS to McDonald’s & SKYD Magazine, Yohan is a young gun in the industry who has had an explosive start.
Yohan Shah
Armed with a pen and paper, Adam is making a quick name for himself at Bald as a copywriter (and big Florida Gators fan!) with a knack for extracting heartfelt insights and writing the voices of real brands that speak to actual people.
Career Highlights
In addition to graduating Magna Cum Laude, Adam has worked extensively as a freelance web designer.
Adam Cohen
Having worked within a multitude of different industries, Tayla has developed a keen sense of people, planning various projects aligning with the production process – all while learning the fine art of perfection.
Career Highlights
In amongst graduating cum laude at Red & Yellow, Tayla started a freelance photography business, and had her images featured in a national African magazine, as well as many well-known social media pages.
Tayla Van Blerck
Matilda has worked in creative agencies throughout her career, partnering with brands within beauty, snacks, drinks and beyond. Originally from London, Matilda is now living in New York City.
Career Highlights
Running her own successful fashion brand in the UK, and playing a part in the growth and development of three global design agencies.
Matilda Wheadon
Standing tall at 5’1″ (on a good day), she’s proof that great things come in small packages. With a passion for creative storytelling her work is driven by a blend of inventiveness, versatility, and unwavering determination. Her mission to tell evocative stories remains strong because she believes stories ignite change.
Career Highlights
Taryn is embarking on a dynamic filmmaking journey, having worked at various film studios and now joining Bald as a top-notch editor. Transitioning to the bustling sets, Taryn has contributed to productions such as like BlueGreen Water, Jungle & Co, and a captivating Peugeot ad featuring Noa Kirel! Each experience fuelling her passion for visual storytelling, blending creativity with technical finesse.
Taryn Selvan
Fresh to the industry, Mario has a passion for growing businesses through strategic thinking and being meticulous to detail. He has a passion for business & brand strategy and is currently helping us grow bigger and bolder than ever!
Career Highlights
Won L’Oréal Brandstorm South Africa and placed in the top 48 out of 33 000 teams globally.
2 Degrees and busy with his master’s degree in Brand Leadership!
Mario Santana
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