Tayla ran a successful advertising agency in Vietnam, building brands that are iconic today. She knows what it takes to lead our clients to success. Her expertise in marketing strategy, brand identity, and biz development has combed the way for organizations worldwide.

Career highlights
HULT Prize London Campus 2021 Winner.

Not one, but two Master’s Degrees.

Doni is a creative soul at heart, constantly drawing inspiration from the world around him. A seasoned veteran in transforming ideas into action, he has a knack for capturing the essence of a brand and connecting it with people on an emotional level. His work isn’t just seen; it’s felt, proving that the most compelling ideas are those that weave the human experience into their very fabric.

Career highlights
Worked at legendary shops in NYC including R/GA, McCann, Havas, VaynerMedia, WeWork.
Launched multiple campaigns for Google.
Built and sold an AI startup.

Looking at Trady will tell you everything you need to know. He is meticulous in his appearance, in his style and his environment. This aesthetic sensibility comes through in everything Trady touches. He can adapt to whatever the brief calls for. His work on both big and small brands including Kellogg’s, Huggies, and Kraft Heinz is a true testament to that.

Career highlights
A Red Dot Award for his eyewear company.

A Master’s Degree from SVA.

Miguel’s passion for branding, & visual storytelling is infectious, which is why he is the perfect mentor for our design team with his extraordinary teamwork and management skills. His creative expertise and love for design allows him to add a unique Bald spin to the work we do for our clients, all whilst helping communicate the exact desired message in stunningly visual manner.

Career highlights
Creating branding work and campaign designs in brands worldwide, such as AT&T, HBO, Cartoon Network, Telefonica, Outbrain, Radisson Hotel Group and others.

Jaime is a certified problem solver with a passion for operations. Armed with a love for efficiency, a knack for turning chaos into order, and an endless supply of dad jokes – Jaime ensures the ship runs smoothly through operational excellence.

Career highlights
Worked with some of the biggest South African companies strategizing & implementing corporate initiatives.

Led certain South African Covid vaccination roll-out programs

Grew a start-up to accomplish ZAR 1.4 billion in insurance cover over 9 months.

Dani is a creative with over a decade of global experience with a holistic focus on digital, social, branded content and voice; endlessly curious about subcultures, fandoms and the potential niche opportunities these spaces nurture for brands. She loves innovation for good, data driven creativity & simple ideas that don’t take themselves too seriously.

Career highlights

Has collaborated with Coca-Cola, McDonald’s, Cadbury, Budweiser, BBC, Toyota, and Visa.

Winner of multiple Loeries and Bookmarks.

Awards and acclaimed at Cannes Lions, Dani is also an Honors Graduate, entrepreneur and qualified helicopter pilot.

From promotional book videos with Mark Manson (author of “The Subtle Art of Not Giving a F*ck) to campaigns with Vogue, Netflix, Shell, Johnnie Walker and Zalando, Adrian’s video editing skills have the ability to capture the essence of a story with unmatched sensitivity and beauty. 

Career highlights
Best Documentary New York Neorealism Film Festive, Silver Dolphin at Cannes Corporate Media & TV Awards. 2nd Prize in the XII International Photo Contest, Honors by the Jury for High Level of Artwork at Art inPost.  Oh, and he won Second Prize in the Poland Drone Film Festival… blindfolded!

Winona is a lover of tough problems, unexpected perspectives, Spanish literature, and taco trucks. She is our calm and collected Account Manager and ensures each project exceeds expectations.

Career highlights
From art museums to historic theaters, Winona has made a career revitalizing and telling stories of offbeat cultural gems across LA. Fun fact – she has helped to make marionettes for Harry Styles, Kendrick Lamar, and many more!

Jacqui has an interest into what makes people tick, which comes through in her work and interactions. She has worked on some of South Africa’s leading household brands like FNB, MTN, and Hyundai, and the country’s leading streaming service, Showmax. She is both an excellent Art Director and overall awesome human being.

Career highlights
During her time at Showmax, she’s worked on the most-loved shows like Tali’s Baby Diary, Temptation Island, Dam, and Steinheist.

Manuel is originally from California, but has lived in Peru for the past couple of years, and just moved back to San-Francisco! In-between surfing and finding the best coffee in Lima, he refined his skills as a Performance & Growth Marketer. He’s worked for various travel agencies, software companies and even in radio.

Tinkering and figuring things out is second nature for Manuel. Whether its fine tuning campaigns for revenue or rebuilding vintage motorcycles, he’s always up for a challenge.

Career highlights
Masters in Journalism from Harvard Extension + Certificate in Marketing Management & Digital Strategy.

Featured in Harvard DRCLAS ReVista Magazine for his museum review and student view.

Making brand strategy look easy, Erin helps provide direction and exceptional insights for our clients and creative team.

Career highlights
Graduated with her Master’s Degree in Branding at SVA.

100 Day project from SVA featured in PRINT Magazine.

Having a marketing background with a love for agile project management and relationship building, Herman is a little all over the place! Nowadays he finds himself in the shadows, running the numbers and optimizing processes. He loves problem-solving, the ocean, beer, and roadtrips, so remote working suits him well!

Career highlights
Vega Brand Activation & Brand Challenge, Wiesbaden Hochshule International Media Management Programme 2021, Helpmekaar Prestige Award, and of course, his time at Bald!

After a successful start in Art Direction, where he won first place at the NYF advertising awards and made a Superbowl ad, Dave decided that he has an aptitude for people and business. With an extensive understanding of client relationships, he bridges the gap between the Account folks and the Design studio here at Bald.

Career highlights
Ist Place NYF Advertising Award

3 Student ADDY Awards

Multiple national TV campaigns, billboards, and an ad spot in the 2019 Super Bowl, releasing the 2019 Toyota Supra!

With the right blend of design, UX/UI, and strategy expertise, Caroline brings a thorough understanding of what makes people tick, and she can drive it all the way from research to execution and beyond!

Career highlights
A Master’s Degree in Branding from SVA.
Developed new packaging design systems for an Italian chocolate company.

From redesigning the Shopify store for a high fashion brand, Minika Ko, to creating a 70s-themed promotional poster for Cage the Elephant, Cassie’s vibrant and energetic soul ensures all our designs are nothing short of magic!

Career Highlights
2 x Salute Design Award winner.

Based in Cape Town, Liv has a unique flair for crafting work that is visually striking and conceptually bold. With a meticulous eye for detail and a love for creative storytelling, she creates work that combines practicality with a touch of artistry. When she’s not designing, Liv is an overly ambitious DIY-er, a doting plant mom, sweet treat connoisseur and lover of 80s rock music.

Career Highlights
After graduating Cum Laude with a degree in Visual Communications at Red & Yellow, Liv kick started her freelance career working with some of Cape Town’s local favourites such as Chardonnay Deli, Granadilla Swim and Lakeside Taproom. Her biggest highlight to date has been here at Bald, where she’s had the chance to work with a phenomenal global team on big up-and-coming projects in the branding world.

With over a decade of client management, project and traffic management and brand strategy, Kaylee has worked with and led many teams within the consumer branding sector. Having worked remotely since 2017, has enabled her love of travel and she has worked from and in close to 20 different countries, often traveling and working from where the clients are based to fully immerse herself in their brand and consumer segment.

When not travelling, Kaylee enjoys living in the English countryside and spending as much time outdoors as possible.

Career Highlights
Working on some dream clients like Pernod Ricard & Absolut Vodka; being sent nearly 10kg of Italian chocolate from a client and winning a DBA award for a Turkish beer brand.

With a passion for editorial design and illustration, a lot of Zilia’s work is inspired by her Mexican background.

Zilia is always up for a challenge, with her latest being training in UX methodologies.

Career Highlights
Thesis for Mexican NGO, Xipaki, an NGO with a focus of providing psychological assistance to indigenous migrants in Monterrey.

Armed with a pen and paper, Adam is making a quick name for himself at Bald as a copywriter (and big Florida Gators fan!) with a knack for extracting heartfelt insights and writing the voices of real brands that speak to actual people.

Career Highlights
In addition to graduating Magna Cum Laude, Adam has worked extensively as a freelance web designer.

Having worked within a multitude of different industries, Tayla has developed a keen sense of people, planning various projects aligning with the production process – all while learning the fine art of perfection.

Career Highlights
In amongst graduating cum laude at Red & Yellow, Tayla started a freelance photography business, and had her images featured in a national African magazine, as well as many well-known social media pages.

Matilda has worked in creative agencies throughout her career, partnering with brands within beauty, snacks, drinks and beyond. Originally from London, Matilda is now living in New York City.

Career Highlights
Running her own successful fashion brand in the UK, and playing a part in the growth and development of three global design agencies.

Standing tall at 5’1″ (on a good day), she’s proof that great things come in small packages. With a passion for creative storytelling her work is driven by a blend of inventiveness, versatility, and unwavering determination. Her mission to tell evocative stories remains strong because she believes stories ignite change. 

Career Highlights
Taryn is embarking on a dynamic filmmaking journey, having worked at various film studios and now joining Bald as a top-notch editor. Transitioning to the bustling sets, Taryn has contributed to productions such as like BlueGreen Water, Jungle & Co, and a captivating Peugeot ad featuring Noa Kirel! Each experience fuelling her passion for visual storytelling, blending creativity with technical finesse.

Fresh to the industry, Mario has a passion for growing businesses through strategic thinking and being meticulous to detail. He has a passion for business & brand strategy and is currently helping us grow bigger and bolder than ever! 

Career Highlights
Won L’Oréal Brandstorm South Africa and placed in the top 48 out of 33 000 teams globally.

2 Degrees and busy with his master’s degree in Brand Leadership! 

Isaac gives party hosts brands as gifts. Of the seven shelves of books in his apartment, books on brand fill the normal amount (five). When he goes out with his friends, he asks them normal questions, like why they chose the beer they’re drinking, and if they think the brand on the bottle makes them look cool. He loves that if you tell the right story about a brand, it can change peoples’ shared reality.

Career Highlights
He earned his B.A. in Sociology from Yale University and has crafted strategy for Nike, Meta, Corona, Saucony, 7UP, Expedia Group, and more.

Cam Sherrill is a creative leader who believes great design isn’t just seen—it’s felt. With a knack for turning brands into experiences, he’s constantly pushing the boundaries of what’s possible. Whether it’s a bold rebrand or a campaign that sticks with you, Cam’s work connects deeply with audiences while looking great on the surface (and under the hood).

Career Highlights
Creative Director and Head of Production Design at Hearst. Directed campaigns for Amazon, Samsung, and Meta. Published Tech and Lifestyle Journalist. Lead Creative and Art for multiple award winning films and documentaries.

Suzie is a self-taught Operations and Project Manager with 15 years of experience in advertising and marketing, having worked with some of the biggest names in the FMCG and Alcohol brands world. She’s all about creative problem-solving, data-driven decisions, and keeping projects on track. Outside of work, an animal lover and a bit obsessed with Vietnamese food – both eating it and cooking it!

Career Highlights
Worked at multiple South African agencies and has been part of teams that have snagged Loerie, Pendoring, and other international design awards.

Ari is a seasoned Program Manager with a drive for complex creative and digital projects. With a sharp eye for detail and a passion for innovation, Ari’s work seamlessly blends artistic flair with strategic thinking. As a dedicated #girldad, Ari infuses his work with the same care and creativity he brings to his family life.

Career Highlights
Created award winning work with iconic brands like Mercedes-Benz, Hellmans, Dove, Massage Envy, smart(r), Sanofi, and Johnson & Johnson

Eliana thrives on becoming an expert in her clients’ business, leading with Customer, Community, and Culture at the core of her work. Also, she’s a blast!

Career Highlights
Eliana brings 10 years of agency-side media strategy experience for big brands like Verizon, General Mills, Disney, Lego, and Fortnite.

Adam’s parents gave him a short first name because he has a long last name, proving that the best ideas are often the simplest. With every creative project, he tries to find something he loves and share it.

Career Highlights
We’re not allowed to say much about his work in advertising, but it has raised a lot of money for non-profits, explained AI in human terms, inspired sports fans, and made a few brains tingle.

A designer-turned-strategist, Gee is a self-proclaimed generalist who is driven by conceptual thinking. She’s also permanently hungry, hopelessly optimistic for a good hair day, and a failed vegetarian. She uses her verbal and visual versatility to untangle stories, ideate creative directions, and lay the foundations for brands to be built.

Career Highlights
After a brief stint in recruitment, she went on to study a diploma in Graphic Design at Shillington in London. This opened the doors to a design internship in Copenhagen for Pearlfisher and then a remote job as a Creative for Noise Studio. She is now based in New York as a full-time Baldie (MISSION CRITICAL).

Midwest born and raised, Ruby is a graduate of WashU’s Sam Fox School of Design & Visual Arts, currently based in New York City. Her passion for design and creative storytelling stems from her love of writing and constant pursuit of connection through empathy and vulnerability. Ruby’s background in computer science also inspires her interest in interaction design, strategic problem solving, and systems thinking. Last but not least, she is a coffee addict, thrift shop regular, and owner of a 13 year-old Shih Tzu named Barney.

Sav could never not be a creative. It’s her whole identity. And we quote, “Creativity lets me upend the status quo, and make the world brighter. For me creativity allows us to change minds, shape opinions, and drive impactful change. I’ve always wanted to create work that makes a difference in the lives of those around me.”

Career Highlights
New Gen Gold Award Winner 2024,
Lürzers Archive Feature 2019

Based in Brooklyn, New York, Jess is a designer with a background in media and branding across both start-ups and established agencies. She strives to create work that pushes boundaries, tells meaningful stories, and has touches of playfulness added in whenever possible. A true music enthusiast, Jess is often found with her headphones on, immersed in her favorite tunes, or out experiencing New York’s vibrant live music scene.

Career Highlights
Lead design and experience for global pitches, with wins including brands like Amazon, L’Oréal, Volkswagen Group, Uber, Tapestry, and David Yurman. She has also designed a global rebrand for OMD!

Cara brings a fresh design perspective from a growing South African creative culture. She believes in straightforward design solutions that make an impact. For her, it’s all about the journey of discovering oneself as a designer and crafting stories that authentically represent your brand and speak to your audience.

Jack is a multi-faceted storyteller with a passion for creating meaningful work that connects with people across the globe, no matter the medium. When not helping brands and individuals tell their stories, Jack channels his creativity into personal projects—building new worlds through storytelling in film, TV, and music. He thrives on collaboration, believing the best stories come from combining creative minds and perspectives.

Career Highlights
His creative journey started with him making internet videos with his siblings, which eventually evolved into crafting brand films and social media strategies for the world’s most followed luxury real estate company, SERHANT.

Shelby thrives at the intersection of strategy, creativity, and relationship-building, whether solving client challenges or making their lives easier. A natural collaborator, she’s always ready to dive in headfirst (literally – she’s an avid scuba diver) and loves pushing the envelope to connect brands with their audiences. When she’s not crafting campaigns, she’s crocheting, volunteering, or off on an adventure with her dog, Jack Daniel.

Career Highlights
From interning at Edelman NYC (where her passion for agency life began) to shaping a Chicago park’s brand into a community hotspot, Shelby brings strategic spark across industries, proving she’s as versatile as she is driven.

Lauren began her career in New York City, developing a knack for building strong client relationships and delivering standout campaigns. With experience in food and beverage, pharmaceuticals, CPG, real estate, and hospitality, she skillfully balances creativity with strategy to drive results. Now based in Minneapolis, Lauren enjoys exploring the city and discovering the best local taco trucks.

Career Highlights
Led integrated campaigns for major brands including Nestlé, Pfizer, and Bacardi. Produced a large-scale OOH campaign for JDate in NYC, showcased across multiple high-traffic locations. Worked at top agencies like Hogarth Worldwide and Publicis North America.

Hailing from California and armed with a tattoo of the photoshop pen tool, Rae is an art director who is passionate about bringing ideas to life in surprising, beautiful, sometimes poignant, and oftentimes colorful ways. She likes to live at the intersection between great craft and niche culture. When she’s not working, she most likely has her nose in a book.

Career Highlights
After graduating summa cum laude from ArtCenter College of Design, Rae has worked on a variety of clients big and small. She’s had her hands on everything from branding a national epilepsy awareness program to promoting athletes in the 2024 Olympic and Paralympic Games.

A naturally curious creative with a love for strategy and storytelling, she brings calm to chaos. When she’s not designing, you’ll find her gaming, lifting weights at the gym, or exploring the outdoors – fueling her creativity through movement and nature. She believes balance breeds brilliance and finds inspiration in every day life.

Career Highlights
Ranked in the top 10 at the 2024 Loeries for Information Architecture and UX Design, she’s celebrated for creating seamless, user-centered experiences that bridge business goals with real human needs—earning accolades for work with brands like The City of Cape Town, Cadbury, Volkswagen, and more. With a sharp eye for detail and a passion for purpose-driven design, she’s also deeply committed to mentoring the next generation of design leaders—creating space for others to grow, ask better questions, and design with impact.