what's top of mind at bald

The greatest value I believe I bring to my work as a #marketer and #strategist.... is probably how I think. But #thinking is what I often feel I have the least time to do.
Listening to #podcasts is one of the best ways to keep up with the fast pace of #marketing, #branding, and #culture. They're like a protein shake for...
One of my favorite #campaigns is Avis's iconic 'We Try Harder'. What I love about it is not just how counterintuitive it is to acknowledge a supposed disadvantage....
#Marketers wear many hats. At times, it can feel overwhelming. What #skills do you believe are essential for a marketer today? Here's my (partial) roundup....
To be a great #brandstrategist, you have to fall in #love with the #brand you're working with. How? Here's an exercise: write the brand a love song....