Bald Blogs
The Future of Remote Work: Adapting to a Digital-First World
As organizations worldwide embrace remote work, we explore the tools, strategies, and cultural shifts that are shaping the future of how we collaborate and build teams in an increasingly digital landscape.
In my day, we used to work in open plan offices…
Not too long ago, 2017 to be exact, I was working as a copywriter for a global advertising agency. I have this vivid memory of arranging to go into work late one morning, arranging it formally, so that I could make progress on the script I was working on…
Understanding Strategy: Branding’s Superpower
You know those four-year-old kids that like to ask “why?” over and over and over again until you want to rip your hair out? They probably grow up to be strategists…
Let Your Heart Rule
We like to think we have dominion over the mind. That we make our own decisions that are logical and correct…
Color Obsessed: A Deep Dive of Color in Branding
From the vibrant hues of pop art to the moody palettes of film noir, color has the ability to transport us to different worlds and connect us to the stories being told…
Moms in the Network
When I was 27, I joined a network, and the first thing I was told was how great the maternity policies are. Four months of fully paid leave. This was a company that supported women…